Quick Facts
- Location: Genesis House, 40 10th Ave (Meatpacking District, Manhattan).
- Admission: Free and open to the public; no tickets or reservations required.
- Closing Date: The installation is scheduled to run until December 14, 2025.
- The Theme: Chroma: Tales Between Hues, exploring Korean American identity through the traditional Obangsaek color palette.
- Experience Style: A self-guided, immersive digital art journey across six distinct rooms on the cellar level.
- Amenities: On-site authentic Genesis House restaurant, traditional tea house, and luxury automotive showroom.
- Opening Hours: Tuesday through Sunday, 11 a.m. to 7 p.m. (Closed on Mondays).
Inside the heart of Manhattan's Meatpacking District, the Ashley Park exhibit at Genesis House offers a profound exploration of Korean American identity. Titled Chroma: Tales Between Hues, this immersive installation reimagines ancient folklore through state-of-the-art digital projections. Whether you are drawn by the star of Emily in Paris or a curiosity for Korean heritage, this free experience serves as a sensory bridge between tradition and modern NYC lifestyle.
The Soul of the Journey: Ashley Park’s Narrative Arc
Walking through the heavy glass doors of Genesis House, one leaves behind the industrial pulse of 10th Avenue and enters a space where time seems to slow. For Ashley Park, this creative collaboration is more than just a celebrity residency; it is a homecoming. Long before she captured global hearts on screen, Park was a young woman navigating the liminal space between her American upbringing and her Korean roots.
Her journey is one defined by a fierce resilience. At the age of 15, the actress was hospitalized for eight months to undergo six rounds of chemotherapy for acute myeloid leukemia, a transformative period that she often credits as the catalyst for her pursuit of the performing arts. This history of survival and vulnerability is woven into the very fabric of the Chroma: Tales Between Hues exhibit. It is a narrative arc that moves from the darkness of struggle toward a kaleidoscopic celebration of life.
Park’s professional trajectory has always been deeply intertwined with the spirit of New York City. She made her professional Broadway debut on February 17, 2014, in the musical Mamma Mia! at the Broadhurst Theatre. However, it was her performance as Gretchen Wieners in the original Broadway cast of Mean Girls, which opened in April 2018, that earned her a Tony Award nomination for Best Featured Actress in a Musical. In this new exhibit, she trades the stage lights for digital projections, inviting visitors to witness the cultural heritage exploration that has shaped her identity.

Decoding Chroma: The Six Worlds and Obangsaek Colors
The Ashley Park exhibit is anchored in the concept of Obangsaek, the traditional Korean color theory representing five cardinal directions and elements. As you descend into the cellar level, you are greeted by the modern immersive experience of Chroma: Tales Between Hues, where each room functions as a chapter in a living storybook. This digital projection art doesn't just display images; it envelopes the viewer in a soundscape and visual field that feels both futuristic and ancestral.
The Blue World: Growth and New Beginnings
The journey begins with the color blue, representing the east, the element of wood, and the season of spring. In this space, the visuals evoke a sense of burgeoning life. It is here that the Ashley Park exhibit NYC addresses the themes of youth and the first whispers of self-discovery. The digital flora dances across the walls, mimicking the feeling of a garden at dawn.
The Red World: Passion and Empowerment
Transitioning into the red room, the energy shifts. Red symbolizes the south, fire, and heat. This section of the Genesis House NYC exhibit is perhaps the most visceral. It draws from traditional folklore storytelling, specifically tales of courage and the warmth of unconditional love. It reflects the fire required to overcome personal hardships, a symbolic nod to Park’s own health journey.

The Yellow World: The Center and the Earth
Yellow stands at the center of the Obangsaek spectrum, representing the earth and the balance between the other four colors. In this room, the symbolic color theory becomes a grounding force. Visitors often find this to be one of the most serene parts of the Ashley Park immersive exhibit, a place to pause and reflect on the interconnectedness of their own stories with those of the generations before them.
The White and Black Worlds: Purity and Wisdom
The path continues through white (west/metal) and black (north/water). White evokes a sense of purity and the blank canvas of the future, while the black room provides a deep, meditative dive into wisdom and the mysteries of the night. These spaces utilize high-contrast digital projection art to create an ethereal atmosphere, where shadows and light play in a constant, graceful silhouette.
The Harmony Room: A Unified Identity
The climax of the experience is the Harmony Room. Here, all colors of the palette converge. It is a stunning visual storytelling achievement that serves as a metaphor for the complexities of Korean American identity. It suggests that one does not have to choose between cultures; rather, the beauty lies in the blending of all hues.

Beyond the Installation: The Genesis House Experience
While the Ashley Park exhibit is the primary draw for many, the Genesis House NYC experience extends far beyond the cellar level. The venue itself is a masterpiece of contemporary Korean design, nestled within the architectural landscape of the Meatpacking District.
After wandering through the digital myths of the installation, a visit to the Genesis House restaurant Meatpacking District on the second floor is highly recommended. The restaurant is a sanctuary of refined elegance, operating under the philosophy of Son-nim, the traditional Korean concept of treating guests with the utmost hospitality and warmth.
The menu is a curated journey through authentic Korean cuisine. You might find dishes inspired by the very stories told in the exhibit. For those looking for Genesis House NYC restaurant recommendations after seeing exhibit, the Surasang is a must—a contemporary interpretation of a traditional royal Korean tasting menu. For Ashley Park, the taste of home is often found in miyeok guk (seaweed soup), a dish traditionally eaten for recovery and on birthdays, symbolizing the resilience and nourishment found in her heritage.
The venue also houses a serene Korean tea house, where the ritual of tea preparation provides a quiet moment of mindfulness amidst the bustle of Manhattan. For those interested in the nexus of luxury and lifestyle, the main floor serves as a showroom for Hyundai’s premium brand, showcasing vehicles that embody the same meticulous attention to detail found in the art of the Chroma: Tales Between Hues installation.
Planning Your Visit: Tips for the Perfect Experience
To make the most of your time at the Ashley Park exhibit at Genesis House, a little bit of urban strategy goes a long way. This is a free experience, which makes it one of the most accessible high-end cultural offerings in the city, but its popularity means timing is everything.
- Optimal Timing: Mid-week mornings or early afternoons between Tuesday and Friday are generally quieter. The exhibit hours are 11 a.m. to 7 p.m., so arriving shortly after opening ensures a more intimate encounter with the digital storytelling elements.
- Photography Advice: The Chroma: Tales Between Hues Genesis House installation is a photographer's dream. To truly capture the effect of the digital projections, consider wearing neutral tones like white or cream. This allows the shifting colors of the Obangsaek spectrum to reflect off your clothing, making you a part of the art itself.
- Visiting with Family: If you are visiting Ashley Park exhibit with kids info, they will likely be mesmerized by the floor-to-ceiling animations. However, the space is designed for reflection, so it is best suited for children who can enjoy a sensory, quiet environment.
- Getting There: The Meatpacking District is easily accessible. Take the A, C, E, or L trains to the 14th Street/8th Avenue station. Genesis House at 40 10th Avenue is just a short, scenic walk from the subway, situated right near the High Line entrance.
FAQ
Where is the Ashley Park exhibit located?
The exhibit is located at Genesis House, which is situated at 40 10th Avenue in the Meatpacking District of Manhattan, NYC. The installation is specifically housed on the cellar level of the building.
What are the dates for the Ashley Park exhibit?
The installation, titled Chroma: Tales Between Hues, is currently open and is scheduled to continue welcoming visitors until its closing date on December 14, 2025.
How much are tickets for the Ashley Park exhibit?
Admission to the Ashley Park exhibit at Genesis House is free of charge. There is no cost to enter the installation or the building’s public showroom and tea house areas.
Do I need to purchase tickets in advance for the Ashley Park exhibit?
No advance tickets or reservations are required for the Chroma: Tales Between Hues exhibit. It is a walk-in experience, allowing visitors to explore the installation at their own pace during operating hours.
What are the opening hours for the Ashley Park exhibit?
The exhibit follows the operating hours of Genesis House, which is open Tuesday through Sunday from 11 a.m. to 7 p.m. Please note that the venue is closed to the public on Mondays.
The Ashley Park exhibit NYC closing date and schedule reminders are posted at the entrance, so if you find yourself captivated by the experience, make sure to visit again before mid-December. This cultural journey is a rare intersection of celebrity narrative and deep-seated tradition, offering a moment of beauty and balance in the ever-shifting landscape of New York City. Whether you are there for the art, the food, or the history, the Chroma: Tales Between Hues experience at Genesis House is a testament to the power of one’s hues.





